Photo booths nowadays are an obvious presence at any social event – it is almost impossible to find an event these days that does not have a booth set up for guests to take photos. The reasoning behind this is quite simple: taking photos for an individual today has more of a connotation than simply making memories; it is a social activity in its own right. For businesses, it is an effective and powerful method to reach out to larger audiences and popularize their branding. Put together, it only makes sense that booths are a constant presence at social events of the day.
That being said, it has been a few years since photo booths caught on and became a must-have at events; if you consider how fast technology improves, it is only natural that an alternative would pop up sooner than later. This alternative, that you can already see quite a number of social functions adopting, is the Instagram printer. You would most likely have heard of Instagram, the social media giant that centres itself on photography. Owned by the Facebook Company, it has quickly risen to fame and popularity, and nowadays, is often the main social medium used by the younger generations (as opposed to the older generations who would still prefer Facebook and other older social media). Its emphasis on photos is what has led to the creation of the Instagram printer, which uses the concept of ‘hashtags’ (a way to conveniently group photos posted by different users under a single topic) to print photos of an event.If you are not convinced of how exactly this would be a better concept than your regular cheap photo booth hire Melbourne, read on below to understand some of its main advantages:
- It allows everyone to take photos anytime, anywhere – smartphones are more of a commodity than a luxury, and you can easily expect your guests to be in possession of one nowadays. Any smartphone can take decent quality pictures nowadays, and their connection to the internet makes it possible to quickly and effortlessly upload photos on the spot. Unlike a photo booth, this means that everyone at the function can take photos without having to wait their turn, and the photos are not limited to the booth area only. This means that it is both easier for the guests and more efficient for the hosts.
- It does not take up space – if you search for an Instagram printer hire, you will find that the machine in question is extremely small and portable. Unlike a photo booth, it won’t take up much of your venue’s physical area, and this can be a blessing for functions restricted to small venues.
- It is quick – given the fact that many guests would upload photos at any moment, you might expect the machine to create a long waiting line to obtain photos, but this actually won’t happen, as the machine usually takes only a few seconds (around ten to fifteen) to print out any one photo.
- It has a wider reach – and lastly, since guests will upload their photos to the social medium to obtain them, businesses will find these machines to be far more effective at marketing attempts. On the other hand, individuals who were unable to attend will also be able to easily view photos of the event.